{"id":676,"date":"2026-02-09T16:32:24","date_gmt":"2026-02-09T16:32:24","guid":{"rendered":"https:\/\/www.dataprivacysolution.com\/?p=676"},"modified":"2026-02-23T15:34:43","modified_gmt":"2026-02-23T15:34:43","slug":"sancion-massimo-dutti","status":"publish","type":"post","link":"https:\/\/www.dataprivacysolution.com\/index.php\/blog\/sancion-massimo-dutti\/","title":{"rendered":"Sanci\u00f3n a Massimo Dutti por Cookies: C\u00f3mo evitar la multa de la AEPD [Gu\u00eda 2026]"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"650\" src=\"https:\/\/www.dataprivacysolution.com\/wp-content\/uploads\/2023\/09\/n45548488.png\" alt=\"\" class=\"wp-image-677\" srcset=\"https:\/\/www.dataprivacysolution.com\/wp-content\/uploads\/2023\/09\/n45548488.png 1000w, https:\/\/www.dataprivacysolution.com\/wp-content\/uploads\/2023\/09\/n45548488-300x195.png 300w, https:\/\/www.dataprivacysolution.com\/wp-content\/uploads\/2023\/09\/n45548488-768x499.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>En 2023, la Agencia Espa\u00f1ola de Protecci\u00f3n de Datos (AEPD) impuso una sanci\u00f3n de 5.000 euros a Massimo Dutti (grupo Inditex) por vulnerar el art\u00edculo 22.2 de la LSSI-CE. La infracci\u00f3n se debi\u00f3 a irregularidades en su banner de cookies, el cual instalaba rastreadores en el navegador del usuario antes de que este diera su consentimiento expl\u00edcito, y no ofrec\u00eda una opci\u00f3n clara y accesible para rechazarlas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Lecciones del caso Massimo Dutti: El nuevo escenario de las Cookies en 2026<\/h2>\n\n\n\n<p>La sanci\u00f3n a Inditex fue solo el principio. La AEPD ha actualizado sus directrices y ahora las inspecciones a p\u00e1ginas web corporativas y eCommerce son autom\u00e1ticas y mucho m\u00e1s estrictas.<\/p>\n\n\n\n<p>Para que tu web sea 100% legal hoy en d\u00eda y no repita el error de Massimo Dutti, tu banner de cookies debe cumplir estos 3 requisitos innegociables:<\/p>\n\n\n\n<ol start=\"1\">\n<li><strong>Bot\u00f3n de \u00abRechazar todo\u00bb a la misma altura:<\/strong> Ya no sirve esconder la opci\u00f3n de rechazar las cookies en segundas capas. El bot\u00f3n de rechazar debe ser igual de visible, con el mismo color y tama\u00f1o que el de \u00abAceptar\u00bb.<\/li>\n\n\n\n<li><strong>Bloqueo previo real:<\/strong> Ninguna cookie de marketing o anal\u00edtica (como Google Analytics o el P\u00edxel de Meta) puede dispararse antes de que el usuario haga clic en \u00abAceptar\u00bb.<\/li>\n\n\n\n<li><strong>Registro de consentimientos:<\/strong> Debes poder demostrar ante la AEPD cu\u00e1ndo y desde qu\u00e9 IP un usuario concreto acept\u00f3 tus pol\u00edticas.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Audita y automatiza el cumplimiento de tus webs o clientes<\/h3>\n\n\n\n<p>Revisar el c\u00f3digo fuente de una web para ver si las cookies se bloquean correctamente o gestionar el registro de consentimientos a mano es inviable, especialmente si eres un consultor DPO con decenas de clientes.<\/p>\n\n\n\n<p>Con <strong><a href=\"https:\/\/www.dataprivacysolution.com\/\">Data Privacy Solution<\/a><\/strong>, nuestro software especializado para profesionales de la privacidad, puedes centralizar la documentaci\u00f3n RGPD\/LOPDGDD, generar pol\u00edticas web actualizadas a la normativa de la AEPD en minutos y llevar un control total del cumplimiento normativo sin dolores de cabeza.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-right is-layout-flex wp-container-1\">\n<div class=\"wp-block-button has-custom-font-size is-style-outline has-small-font-size\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/confilegal.com\/20230829-la-aepd-multa-con-5-000-euros-a-massimo-dutti-por-irregularidades-en-las-cookies-de-su-web\/\" style=\"border-radius:50px\" target=\"_blank\" rel=\"noreferrer noopener\">Fuente: confilegal.com<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>En 2023, la Agencia Espa\u00f1ola de Protecci\u00f3n de Datos (AEPD) impuso una sanci\u00f3n de 5.000 euros a Massimo Dutti (grupo Inditex) por vulnerar el art\u00edculo 22.2 de la LSSI-CE. La infracci\u00f3n se debi\u00f3 a irregularidades en su banner de cookies, el cual instalaba rastreadores en el navegador del usuario antes de que este diera su&#8230;<\/p>\n","protected":false},"author":1,"featured_media":677,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sanci\u00f3n a Massimo Dutti por Cookies: C\u00f3mo evitar la multa de la AEPD<\/title>\n<meta name=\"description\" content=\"La AEPD mult\u00f3 a Massimo Dutti con 5.000\u20ac por un banner de cookies ilegal. 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